Our Solutions


We give serenity - this guiding principle characterizes the actions of Purple Bird Technology worldwide.


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We accompany you from digitization to digital transformation. We distinguish between four perspectives: Digital business models, digital processes, digital work and the core is the area of digital leadership.

This approach is based on the 'Digital Transformation - Big Picture' by Dr. Holger Schmidt, network economist & professor at TU Darmstadt.

Digital Business Models

Digitalization creates room for new digital business models. In order to meet the rapidly changing digital market, it is necessary to develop new digital and simple products, expand products or drive digital development around the portfolio.

Digital Leadership

The acceptance and mindset change of all stakeholders involved is an essential factor for a successful digitization strategy. This requires digital role models and a dedicated change and transformation plan.

Digital Work

The digital transformation also affects the employees in the company. Learning organization, knowledge management, agile working and collaboration platforms are important components of a successful digitization strategy.

Digital Processes

A strong driver for efficiency and cost savings is the digitization of business processes. Here, processes, systems and data must go hand in hand to streamline and automate business processes.

Success Stories

An excerpt of our reference customers

Allianz Trade
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The service spectrum

We take on complete projects - but you can also assign us for partial projects or for different key areas.

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Projects in crisis


One focus of our service portfolio is project crisis management. When a successful project conclusion no longer seems possible and time and budget are exceeded, the fronts often harden and the project team is emotionally exhausted. In addition, there is usually a high degree of complexity on a factual level.

We specialize in averting imminent damage, restoring the team's operational capability and getting the project back on track through restructuring. To do this, we use our experienced consultants, each of whom has years of crisis management experience.

Are you interested in this area? We would be happy to advise you on how to get your project out of the crisis or how to avoid it in the first place. We look forward to hearing from you.


Are you facing a digitization/transformation project?

We would be happy to work with you to develop a concept that is tailored to your requirements and circumstances.

Contact us

If you need expertise for the transformation of your company, we are at your disposal - contact us!